Why Digital Objects are Key to Omnichannel Shopper Engagement

If you’re a major retailer, you’re aware of the importance of engaging with your customers on multiple channels — online review sites, in-store, mobile apps, social media, and beyond. Research has shown that customers who use multiple channels feel knowledgeable...

BLOCKv at NRF “The Dawn of a New Technology.”

Hundreds of Vatomic butterflies were released at NRF 2019 to demonstrate how networked digital objects, gamified and running on blockchain, can dramatically change the way retail brands engage with their customers. By all accounts, our technology showcase for over...

Why Blockchain Matters for Promotional Marketing in Retail

By Eric Pulier, Co-Founder Project NGAGE This piece is intended to educate you about the capabilities of digital objects on the blockchain for promotional marketing within retail.  A blockchain allows for transactions to be immutably recorded in a decentralized...

Happy New Year

From all of us at BLOCKv, we wish you a Happy New Year. As our attention turns to 2019, the team at BLOCKv is excited to unveil the progress we are making in expanding our platform and technology solutions across key industries such as retail, advertising and...